How to Run Ads on Facebook & Instagram
Learn how to use paid ads to increase visibility and drive more sales.
Your Instructor
Course Curriculum
Business Account Setup
Available in
days
days
after you enroll
Paid Advertising 101
Available in
days
days
after you enroll
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StartIntro to Paid Advertising
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StartCommon Mistakes
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StartThe Difference Between Boosting Posts vs. Promoting
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StartCampaign Structure
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StartCampaign Objectives
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StartBudget & Bidding
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StartUnderstanding Targeting
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StartAd Placements
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StartAd Creatives
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StartFacebook Ads Library
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StartPerformance Metrics & KPIs
Basic Campaign Creation
Available in
days
days
after you enroll
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StartPlanning for Your First Campaign
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StartCreate A New Campaign | The Campaign Level
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StartThe Ad Set Level | Conversion Location + Settings
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StartThe Ad Set Level | Ad Set Budget + Schedule
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StartThe Ad Set Level | Creating Your Audience | Targeting
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StartThe Ad Set Level | Placements
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StartThe Ad Level | Setting Up the Ad + Adding Creatives
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StartThe Ad Level | Adding More Ad Sets + Ads
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StartThe Ad Level | Ad Copy
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StartCatalog Ads
Frequently Asked Questions
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.