Black Friday is one of the most important days in ecommerce and retail
Hitting your #BFCM (Black Friday Cyber Monday) goals might be easier than you think.
But, the truth is – a failure to plan is a plan to fail.
Join this exclusive class for online boutique owners and e-commerce brands who want to create an effective Black Friday strategy for 2022.
My First Black Friday
Even before I truly understood e-commerce I understood the importance of Black Friday. Having worked in retail for a decade prior to starting my online boutique, I knew that Black Friday would be a pivotal day in determining how the year ended and how the next year started.
My Second Black Friday
By year number two of my business I had mastered consistent 5-figure months and I had definitely mastered 4-figure days. On Black Friday in 2020, my business made more money on Black Friday than I made in the entire month of November the previous year.
Last Black Friday
Black Friday 2021 real proved to me how capable I was to run my business. I strategized the numbers down to the smallest detail and had my highest sales to date... But here's the kicker... Just 2 weeks prior I had a $17,000 day. In this Black Friday masterclass I'll be sharing the strategies that helped me to have my best day ever in business.
Here's what you can expect
Do you really need a Black Friday strategy?
Black Friday has played a huge role in not only my November sales but the overall progression and growth of my business. Having a successful Black Friday typically means you'll have a successful Q4 as well as a successful Q1 of the following year. This is because a huge goal advantage of Black Friday is gaining a new customer base that you can continue to market to long after the holidays have ended.
