Someone told you that starting an e-commerce business would be as simple as choosing products and posting them on social media.
I'm here to let you know that they lied.
Building a scalable e-commerce business is so much more than just getting a business license and selecting products. It's more than just creating content and posting on social media. It's a business. And real businesses require real work.
That's why I created E-commerce Elementary for boutique owners, online retailers and e-commerce brands who want to establish proper business foundations and understand how to drive consistent sales in their business.
Trust me. I get it... it's hard to watch others succeed at something you thought would be so easy. And it's even harder when you haven't done the proper research or taken the proper steps to give you a fighting chance at success.
You're on Instagram all day like it's your job, but still have no idea what type of content to post which means you won't be able to drive the sales you want.
You're posting on social media, but the only engagement you're getting is comments from your cousins and aunties cheering you on for your "little business".
I know it's hard looking at all the boxes of merchandise just sitting around on your and not selling or looking at all the products available to sell and not knowing what to purchase
Your plan is to launch the business in 30 days or launch the next collection in two weeks. But, let's be real... You don't actually have a plan. You just have intentions. You likely don't even understand what it means to create a strategy.
After only completing the first 4 lessons of module one, here's what Andreshia had to say about the program. ⬇️
What You'll Learn
Keep scrolling to view the entire curriculum.
- Welcome to Module 4
- The Buyer's Journey?
- The Buyer's Journey Through a Sales Funnel
- Mapping the Customer Journey
- Customer Actions Cheat Sheet
- Creating Your Pre-Launch Strategy
- Creating Compelling Content for Pre-Launch
- Executing Your Pre-Launch Strategy
- Examples of Great Pre-Launch Landing Pages
- 3 Ways to Build a Landing Page
- Bonus: Building or Rebuilding Your Website on Shopify [Shopify Course]
- Intro to Ads: Important Terminology
- 3 Levels of the Ad Creation Process
- Targeting the Right People
- Setting Up Your Ad Account
- The Secret to Creating Profitable Ads
- Creating Your Ads | Implementation + Planning
- Example of a Real Ads Strategy
- Watch Me Build My Ads
- Update on Brazen's Ads
- Creating TikTok Ads for Beginners
- Creating an Audience of People Who Watched Your Reels
I know you want bigger and better things for yourself.
- You want to list products and sell them fast!
- You want authentic engagement and visibility to attract your ideal customers.
- You want consistent traffic and sales on your Shopify store. Heck, you want a Shopify store that's actually set up properly to receive sales.
- You want to turn your weekly salary into daily sales.
And I want you to have all the things. But, you're going to have to work for it.
You're just winging it right now, but it's time to start taking strategic action.
If you want to successfully build an e-commerce business that makes the money you desire, you'll need to focus on the following three things.
